ESSE Cigarettes: The Slim Luxury Smoke Gaining Popularity in Australia

 

In recent years, slim cigarettes have carved out a unique niche in the tobacco market, appealing to consumers who favour elegance, smoothness, and a milder smoking experience. Among these, ESSE cigarettes have rapidly gained popularity, especially among young adults and style-conscious smokers. Originating in South Korea, ESSE cigarettes are known for their ultra-slim design, mild flavour profile, and premium quality—offering an alternative to traditional full-size cigarettes.

In this blog, we explore what makes ESSE cigarettes stand out, their growing demand in Australia, and the features of the popular ESSE thin cigarette variants that have become favourites around the globe.


What Are ESSE Cigarettes?

ESSE cigarettes are a brand of slim and super-slim cigarettes manufactured by KT&G (Korea Tobacco & Ginseng Corporation), South Korea’s largest tobacco company. First introduced in 1996, the brand quickly grew in popularity across Asia and Eastern Europe due to its distinctive format and lighter smoking experience.

The hallmark of ESSE is its thin cigarette design, which gives it a sleek, stylish appearance. This makes ESSE particularly popular among smokers who prefer sophistication, lower nicotine content, and a smoother, more refined draw.


ESSE Cigarettes in Australia

The Australian cigarette market is known for its high standards, strict packaging laws, and high tobacco taxes. Yet, despite the challenges, ESSE cigarettes Australia has seen consistent demand, especially in multicultural cities like Sydney and Melbourne where Asian tobacco brands are increasingly favoured.

Due to import restrictions and plain packaging laws, ESSE cigarettes sold in Australia may look different than in their original packaging but still maintain their signature taste and slim form. The Australian market primarily features the following ESSE variants:

  • ESSE Change (with menthol capsule)
  • ESSE Menthol
  • ESSE Gold (light and smooth)
  • ESSE Lights and ESSE Classic (balanced flavour)

Despite higher prices due to local taxes, their smooth profile and premium feel make them a sought-after product among smokers looking for a refined experience.


The Allure of ESSE Thin Cigarettes

What sets the ESSE thin cigarette apart from standard brands is not just its design, but the entire smoking experience it offers:

1. Stylish and Compact

ESSE’s ultra-slim appearance stands out from bulky, full-flavoured cigarettes. It's often viewed as a fashion statement, appealing especially to image-conscious smokers and those seeking a cleaner, modern aesthetic.

2. Milder Taste

These cigarettes typically offer a lighter taste, lower tar, and reduced nicotine content. This makes ESSE ideal for casual or new smokers who want to avoid the harshness of stronger brands.

3. Flavour Variants

From smooth gold blends to refreshing menthol capsules, ESSE provides a range of flavours to suit different preferences. The menthol capsule options offer a burst of freshness that can be activated with a squeeze, providing dual-flavour flexibility.

4. Longer Smoking Time

Despite their slim size, many ESSE variants are longer in length (100mm+), providing a more extended smoking session than traditional cigarettes.


ESSE Cigarettes Price and Availability

The ESSE cigarettes price in Australia is impacted by some of the world’s highest tobacco taxes. On average:

  • A pack of ESSE cigarettes (20s) in Australia ranges between AUD $30–$40, depending on the location and retailer.
  • Internationally, the same pack can be found for $2–$5 USD in countries like South Korea, Russia, and parts of Southeast Asia.

Due to Australia’s plain packaging laws, even premium brands like ESSE appear in standardised olive-green boxes, but the product quality remains unchanged. Retailers that import ESSE legally comply with local regulations while maintaining the product's authenticity.


Why Smokers Choose ESSE Cigarettes

There are several reasons why ESSE cigarettes australia fans continue to support the brand:

  • Sophisticated Design: ESSE is associated with modern, cosmopolitan lifestyles.
  • Gentle Draw: Perfect for light smokers or those transitioning from stronger brands.
  • Innovative Flavours: From menthol capsules to smooth gold and classic blends.
  • Consistency: Despite global distribution, ESSE maintains high-quality standards.

These features make ESSE a top choice for those who want a tobacco product that balances class and comfort without the harshness of traditional cigarettes.


Final Thoughts

In a world where smoking preferences are changing and consumers are seeking more refined options, ESSE cigarettes offer a compelling choice. Their sleek profile, smooth flavours, and variety of innovative thin designs make them stand out in a crowded market. In Australia, despite stringent regulations and high pricing, ESSE remains a popular name among those looking for an elegant and satisfying smoke.

Whether you’re drawn to the ESSE thin cigarette for its design, taste, or simply want to explore something different from mainstream brands, it’s clear that ESSE brings sophistication and variety to the modern smoking experience.

 

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